Business Administration Certificate | UCSC Silicon Valley Extension

Certificate Description

Build the foundation of successful leadership

Our program builds on the huge body of science underlying the latest best practices for management. You will gain practical skills to handle the day-to-day aspects of running a business and study evidence-based methods to maximize company performance. Network with industry professionals who teach facilitation, negotiation, coaching, and how to help employees carry out a unified vision. Choose courses from four tracks:

Business Essentials
Financial Analysis/Accounting
Management Development
Marketing Business Development.

Business Administration certificate program objectives

Understand how the American legal process can impact business
Communicate business needs effectively in person and in writing
Apply marketing principles and techniques to sell your products or services
Master the fundamentals of business finance
Navigate organizational change

Cost: $ 7,000 | International Tuition Cost

Required Credits: Total Required: 8–12 courses/25 units. Take 5 required courses (14 units) and 3–7 elective credit courses (11 units). End with certificate of completion review.

Duration: A full-time student can complete the certificate in 6–12 months.

Courses

Course	Units	Fall	Spring
1. Required Courses
Business Law and Its Environment	3.0
Finance I, Fundamentals	3.0
Management and Organization, Principles	2.0
Microeconomics, Introduction	4.0
Principles of Marketing	2.0
2. Elective Courses: Business Essentials
Business and Professional Writing	2.0
Effective Negotiations: Principles, Strategies, and Techniques	1.5
Facilitation Skills	2.0
International Business and the Global Economy	3.0
Principles of Business Analysis	3.0	+	+
3. Elective Courses: Financial Analysis/Accounting
Business Economics	2.0
Business Statistics I	2.5
Business Statistics II	2.5
Finance for the Business Professional	1.0
Financial Statement Analysis	4.0
Introduction to Accounting I: Financial Accounting	4.0
Introduction to Accounting II: Managerial Accounting	4.0
4. Elective Courses: Management Development
21st Century Leadership	1.5
Applied Organizational Behavior and Coaching	3.0
Business Communications	2.0
Creating the Successful Team	1.5
Human Resource Management	1.5
Organizational Development and Change	2.0
5. Elective Courses: Marketing Business Development
Marketing Operations 2.0: Tactical Discipline to Strategic Vision	2.0
Power of Market Research	2.0
Product Management: Moving the Product to Market	2.0
6. Required Certificate Review
Business Administration Certificate Completion Fee	None

Recommended Course Sequence

Flexible course sequence

Courses may be taken in any order provided the prerequisites are met.

Substitutions

Please note the following: Two of the required courses for this certificate have been suspended and will need to be substituted.

The substitute for Microeconomics, Introduction (4 units) is Business Economics (2 units). You will need to take an additional 2 units to make up the remaining unit requirement for the Business Administration certificate.

The substitute for Management and Organization, Principles (2 units) is Applied Organizational Behavior and Coaching (3 units). You may use the extra unit toward the required unit requirement for the Business Administration certificate.

You may also take one elective outside the certificate curriculum, if you receive prior approval from the Academic Services Department.

To receive your certificate

Upon completion of the course sequence you may request yourBusiness Administration Certificate Completion Review.

Professional Development

Many courses qualify for credit for professional organizations.

Program Chair

WENLEI "WENDY" SHAN, M.B.A., is a college business instructor and consultant with 17 years’ experience in client services, account management and multichannel optimization in the high tech industry. She focuses on driving higher employee performance via organizational leadership and management, as well as customer experience through the social media enablement of marketing and sales. Shan has taught business at De Anza and Mission colleges since 2012. Prior to her academic career, she worked for technology companies, including Intel, Equinox, and Amazon, bringing a deep understanding of business process outsourcing, enterprise on-premise solutions, and the migration to cloud solutions. In addition to an MBA from Arizona State University, she has a master’s degree in Electrical Engineering from Purdue University.

Declaring Candidacy

You can enroll in a certificate program any time during your studies.

Once you create your student account, you can enroll in a certificate program. Although you can enroll in a program at any time, the benefit of enrolling early is that it locks in your certificate requirements. This means that even if program requirements change, the requirements to complete your certificate will remain the same for you.

You must enroll in the certificate program before enrolling in the Certificate Completion Review.

You have a total of five years to complete all necessary courses in a certificate program.

All the necessary units in a certificate must be completed within a five-year window. The clock begins on the first day of your first course in the certificate program. For example, if you started a course on Sept. 5, 2017, you would have to complete all of the required units in this certificate by Sept. 4, 2022.

Enrolling in a certificate program does not trigger the beginning of the five-year window. It begins the first day of the first course that applies to a certificate program.
The Certificate Completion Review process does not have to occur within the five-year timeframe.

Certificate Inquiry Form

Speak to a student services representative.

(408) 861-3860

extension@ucsc.edu

Business Administration