This Program is Perfect For

  • Professionals seeking to enhance leadership and management skills
  • People interested in applying supply chain operation principles and techniques to cost effectively create products or services that can be competitively sold in the global marketplace
  • Career changers aiming to enter the business field
  • Professionals looking for guidance in a dynamic and changing business environment

Program review underway

Important update for 2026-27

As we evolve our programs to reflect today’s technology landscape, the certificate in Business Administration is under review and is not currently open for new enrollment. If you are enrolled in this certificate and are finishing up your courses, please reach out to us at extension@ucsc.edu. We will help you plan your journey. 

After reviewing the current market conditions and engaging with industry, we are now offering new short programs, that are flexible paths to get the skills you need fast. During this time, our certificate programs continue to be under review and we are committed to assisting all enrolled students to finish the certificate programs. To learn more, visit our Short Programs page.

Courses are open to everyone

You are invited to enroll in individual courses to build your knowledge and develop new skills.


Build the foundation of successful leadership

Our program builds on the huge body of science underlying the latest best practices for management. You will gain practical skills to handle the day-to-day aspects of running a business and study evidence-based methods to maximize company performance. Network with industry professionals who teach facilitation, negotiation, coaching, and how to help employees carry out a unified vision. Choose elective courses from the following areas:

  • Business Essentials
  • Financial Analysis/Accounting
  • Management Development
  • Marketing Business Development

Courses

Program Requirements

Total: 7–10 courses (minimum 19 quarter units)

  • 5 required courses (13 quarter units)
  • 2–5 elective courses (6 quarter units)
  • End with a certificate of completion review.

View course calendar

1. Required Course(s):
Title units Fall Spring Summer Winter
Finance I, Fundamentals 3.0 Live-Online
Customer-Driven Marketing: Principles and Practice 2.0 Live-Online
Organizational Development and Change 2.0 Flexible
Supply Chain Operations Management 3.0 Flexible
2. Core Course(s): (Choose 1)
Title units Fall Spring Summer Winter
International Business and the Global Economy 3.0 Flexible
Business Law: Legal Principles for Effective Decision-Making 3.0 Flexible
3. Electives: Business Essentials
Title units Fall Spring Summer Winter
Effective Negotiations: Principles, Strategies, and Techniques 1.5
Principles of Business Analysis 3.0 Flexible
Facilitation Skills 2.0 Live-Online
Logistics and Transportation Management 3.0 Flexible
Managing Global Supply Chains 1.5 Flexible
4. Electives: Financial Analysis
Title units Fall Spring Summer Winter
Finance for the Business Professional 1.0 Live-Online
Statistics 3.0 Live-Online
5. Electives: Management Development
Title units Fall Spring Summer Winter
Principle Based Leadership for Project Managers 1.5 Live-Online
Human Resource Management 1.5 Flexible
Business Communications 2.0 Flexible
6. Electives: Marketing Business Development
Title units Fall Spring Summer Winter
Applied Market Research for Strategic Decisions 2.0 Live-Online
Product Marketing: From Planning to Launch 2.0
7. Completion Review:
Title units Fall Spring Summer Winter
Business Administration Certificate Completion Fee

1. Required Course(s):

BUSM.X405
$745
  • Live-Online Attend via Zoom at scheduled times.
Schedule
Date Start Time End Time Meeting Type Location
Wed, 01-13-2027 6:30pm 9:30pm Live-Online REMOTE
Wed, 01-20-2027 6:30pm 9:30pm Live-Online REMOTE
Wed, 01-27-2027 6:30pm 9:30pm Live-Online REMOTE
Wed, 02-03-2027 6:30pm 9:30pm Live-Online REMOTE
Wed, 02-10-2027 6:30pm 9:30pm Live-Online REMOTE
Wed, 02-17-2027 6:30pm 9:30pm Live-Online REMOTE
Wed, 02-24-2027 6:30pm 9:30pm Live-Online REMOTE
Wed, 03-03-2027 6:30pm 9:30pm Live-Online REMOTE
Wed, 03-10-2027 6:30pm 9:30pm Live-Online REMOTE
Wed, 03-17-2027 6:30pm 9:30pm Live-Online REMOTE
 

This class is offered in an online synchronous format. Students are expected to log into this course via Canvas at the start time of scheduled meetings and participate via Zoom, for the duration of each scheduled class meeting.

To see all meeting dates, click “Full Schedule” below.

You will be granted access in Canvas to your course site and course materials approximately 24 hours prior to the published start date of the course.
 

Required Text: Fundamentals of Financial Management, Concise Edition, 12th Edition, Eugene F. Brigham, Joel F. Houston, Cengage, 2026, ISBN: 9798214509976

Required Tools and Materials: Access to MindTap/Aplia 
Course: Section 1 of Finance Fundamentals-Summer 2026

Instructor: Malkiat Sandhu

This course requires an online learning platform called MindTap. Follow the instructions below to get started.

Register for your MindTap Course

1. Use the course registration link: https://student.cengage.com/course-link/MTPNDK8GLC7T

2. Follow the instructions on screen to create your Cengage account and register for this MindTap course.

3. Begin your temporary access* period.

Need help? Visit the Cengage Start Strong Website (https://startstrong.cengage.com) for step-by-step instructions.

*Temporary Access: You can access your MindTap course until 8:00 AM (UTC) on 7/6/2026 for free. At the end of the temporary access period, you will be prompted to purchase access. Your work will be saved and will be available to you again once you've completed your purchase.

MindTap Tips & Training Tools

Learn more about navigating your MindTap course: (https://help.cengage.com/mindtap/mt-student/introduction.html)

Technical Support & Troubleshooting

Our US-based support team delivers answers and advice via 24/7 online chat, Twitter, live phone support (1-800-354-9706) and through support.cengage.com, which includes helpful articles, and tutorials.

If you are having trouble loading MindTap, run the MindTap

browser check (https://ng.cengage.com/static/browsercheck/index.html) to make sure your browser is compatible or refer to the MindTap

System Requirements (https://help.cengage.com/mindtap/MindTap-System-Requirements.pdf). If MindTap isn't loading, be sure to visit Techcheck (https://techcheck.cengage.com) to see if there is an outage.

Need help? Visit the Cengage Start Strong Website (https://startstrong.cengage.com) for step-by-step instructions.

Winter
MKTG.X400
$650
  • Live-Online Attend via Zoom at scheduled times.
Schedule
Date Start Time End Time Meeting Type Location
Tue, 10-06-2026 5:30pm 9:00pm Live-Online REMOTE
Tue, 10-13-2026 5:30pm 9:00pm Live-Online REMOTE
Tue, 10-20-2026 5:30pm 9:00pm Live-Online REMOTE
Tue, 10-27-2026 5:30pm 9:00pm Live-Online REMOTE
Tue, 11-03-2026 5:30pm 9:00pm Live-Online REMOTE
Tue, 11-10-2026 5:30pm 9:00pm Live-Online REMOTE
 

This class is offered in an online synchronous format. Students are expected to log into this course via Canvas at the start time of scheduled meetings and participate via Zoom, for the duration of each scheduled class meeting.

To see all meeting dates, click "Full Schedule" below.

You will be granted access in Canvas to your course site and course materials approximately 24 hours prior to the published start date of the course.

Required Text: Principles of Marketing by Philip Kotler and Gary Armstrong, 19th edition, 2023, Pearson, ISBN-13: 9780137864898 (hardcover). The 18th edition is acceptable. However, please note that the lecture is based on the 19th edition.

Fall
HRMT.X401
$710
  • Flexible Attend in person or via Zoom at scheduled times.
Schedule
Date Start Time End Time Meeting Type Location
Wed, 09-30-2026 5:30pm 8:30pm Flexible SANTA CLARA / REMOTE
Wed, 10-07-2026 5:30pm 8:30pm Flexible SANTA CLARA / REMOTE
Wed, 10-14-2026 5:30pm 8:30pm Flexible SANTA CLARA / REMOTE
Wed, 10-21-2026 5:30pm 8:30pm Flexible SANTA CLARA / REMOTE
Wed, 10-28-2026 5:30pm 8:30pm Flexible SANTA CLARA / REMOTE
Wed, 11-04-2026 5:30pm 8:30pm Flexible SANTA CLARA / REMOTE
Wed, 11-18-2026 5:30pm 8:30pm Flexible SANTA CLARA / REMOTE
 

This class meets simultaneously in a classroom and remotely via Zoom. Students are expected to attend and participate in the course, either in-person or remotely, during the days and times that are specified on the course schedule. Students attending remotely are also strongly encouraged to have their cameras on to get the most out of the remote learning experience. Students attending the class in-person are expected to bring a laptop to each class meeting.

No meeting on November 11, 2026.  To see all meeting dates, click "Full Schedule" below.

You will be granted access in Canvas to your course site and course materials approximately 24 hours prior to the published start date of the course.

 

Required Tools & Materials:

Students attending the class in-person are expected to bring a laptop / tablet to each class meeting.

Download the PDF version of the following book: Organization Development: A Practitioner's Guide for OD and HR, Mee-Yan Cheung-Judge, Linda Holbeche, Kogan Page, 2021. ISBN: 9781789667929.

 

Recommended Tools & Materials: 

Applied Wisdom for the Nonprofit Sector, James C. Morgan, Chandler Jordan Publishing, 2024, ISBN: 9780998329277.

Professional Credit:

SHRM-CP(R) or SHRM-SCP(R) 19.25 PDCs.

Fall
BUSM.X419
$750
  • Flexible Attend in person or via Zoom at scheduled times.
Schedule
Date Start Time End Time Meeting Type Location
Thu, 09-10-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Thu, 09-17-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Thu, 09-24-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Thu, 10-01-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Thu, 10-08-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Thu, 10-15-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Thu, 10-22-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Thu, 10-29-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Thu, 11-05-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Thu, 11-12-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
 

This class meets simultaneously in a classroom and remotely via Zoom. Students are expected to attend and participate in the course, either in-person or remotely, during the days and times that are specified on the course schedule. Students attending remotely are also strongly encouraged to have their cameras on to get the most out of the remote learning experience. Students attending the class in-person are expected to bring a laptop to each class meeting.

Students attending the class in-person are expected to bring a laptop / tablet to each class meeting.

To see all meeting dates, click "Full Schedule" below.

You will be granted access in Canvas to your course site and course materials approximately 24 hours prior to the published start date of the course.

Required Tools & Materials: Matching Supply with Demand, An Introduction to Operations Management, 4th edition, 2018, Gerard Cachon and Christian Terwiesch, McGraw Hill, ISBN13: 978-1-260-31706-0.  New and used copies are readily available through Amazon, both printed and e-book versions. Both the 2nd and 3rd editions will work for this class.

Additional materials for this class include industry reports, case studies, and supply chain articles, all of which will be provided to students at no additional cost.

Recommended Tools & Materials: Operations and Supply Chain Management, 15th Edition, 2018, F. Robert Jacobs and Richard B. Chase, McGraw Hill, ISBN: 978-1-259-66610-0.  Keeping the cost of the textbook in mind, editions 13 or 14 will have relevant information. Students may also be able to find it via online resources such as Amazon, AbeBooks, etc. 

Fall

2. Core Course(s): (Choose 1)

BUSM.X402
$775
  • Flexible Attend in person or via Zoom at scheduled times.
Schedule
Date Start Time End Time Meeting Type Location
Tue, 09-22-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Tue, 09-29-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Tue, 10-06-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Tue, 10-13-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Tue, 10-20-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Tue, 10-27-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Tue, 11-03-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Tue, 11-10-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Tue, 11-17-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Tue, 11-24-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
 

This class meets simultaneously in a classroom and remotely via Zoom. Students are expected to attend and participate in the course, either in-person or remotely, during the days and times that are specified on the course schedule. Just like a traditional in-person class meeting, you are expected to attend and participate in the discussion. Students attending remotely are also strongly encouraged to have their cameras on to get the most out of the remote learning experience.

Students attending the class in-person are expected to bring a laptop / tablet to each class meeting.

To see all meeting dates, click "Full Schedule" below.

You will be granted access in Canvas to your course site and course materials approximately 24 hours prior to the published start date of the course.

Required Tools and Materials:: International Business: The Challenges of Globalization, 10th Edition (MyLab), 2023, John J. Wild, Kenneth L. Wild, ISBN-13: 9781292450278. 

**Important** Please wait until start of course for unique registration instructions for MyLab.

||

Prerequisites / Skills Needed

Skills Needed:

  • Intermediate Algebra. Familiarity with Online eBook (Pearson/MyLab), Microsoft Office, or another office suite, and Canvas.
Fall
Currently no classes scheduled. Would you like to be notified when a class is available?
Winter

3. Electives: Business Essentials

BUSM.X416
$700
  • Flexible Attend in person or via Zoom at scheduled times.
Schedule
Date Start Time End Time Meeting Type Location
Wed, 10-14-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Wed, 10-21-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Wed, 10-28-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Wed, 11-04-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Wed, 11-18-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
 

This class meets simultaneously in a classroom and remotely via Zoom. Students are expected to attend and participate in the course, either in-person or remotely, during the days and times that are specified on the course schedule. Students attending remotely are also strongly encouraged to have their cameras on to get the most out of the remote learning experience. Students attending the class in-person are expected to bring a laptop to each class meeting.

Students attending the class in-person are expected to bring a laptop / tablet to each class meeting.

No meeting on Nov. 11, 2026. To see all meeting dates, click "Full Schedule" below.

You will be granted access in Canvas to your course site and course materials approximately 24 hours prior to the published start date of the course.

BUSM.X400
$880
  • Flexible Attend in person or via Zoom at scheduled times.
Schedule
Date Start Time End Time Meeting Type Location
Mon, 09-14-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Mon, 09-21-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Mon, 09-28-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Mon, 10-05-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Mon, 10-12-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Mon, 10-19-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Mon, 10-26-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Mon, 11-02-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Mon, 11-09-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Mon, 11-16-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
 

This class meets simultaneously in a classroom and remotely via Zoom. Students are expected to attend and participate in the course, either in-person or remotely, during the days and times that are specified on the course schedule. Students attending remotely are also strongly encouraged to have their cameras on to get the most out of the remote learning experience. Students attending the class in-person are expected to bring a laptop to each class meeting.

Students attending the class in-person are expected to bring a laptop / tablet to each class meeting.

To see all meeting dates, click "Full Schedule" below.

You will be granted access in Canvas to your course site and course materials approximately 24 hours prior to the published start date of the course.

Fall
HRMT.X406
$725
  • Live-Online Attend via Zoom at scheduled times.
Schedule
Date Start Time End Time Meeting Type Location
Sat, 09-12-2026 9:00am 12:00pm Live-Online REMOTE
Sat, 09-19-2026 9:00am 12:00pm Live-Online REMOTE
Sat, 09-26-2026 9:00am 12:00pm Live-Online REMOTE
Sat, 10-03-2026 9:00am 12:00pm Live-Online REMOTE
Sat, 10-10-2026 9:00am 12:00pm Live-Online REMOTE
Sat, 10-17-2026 9:00am 12:00pm Live-Online REMOTE
Sat, 10-24-2026 9:00am 12:00pm Live-Online REMOTE
 

This class is offered in an online synchronous format. Students are expected to log into this course via Canvas at the start time of scheduled meetings and participate via Zoom, for the duration of each scheduled class meeting.

To see all meeting dates, click "Full Schedule" below.

You will be granted access in Canvas to your course site and course materials approximately 24 hours prior to the published start date of the course.

Professional Credit:

HRCI(R)---PHR(R), SPHR(R) and GPHR(R) general recertification credit: 19.25 hours.

This course is valid for 19.25 PDCs for the SHRM-CP(R) or SHRM-SCP(R).

Fall
BUSM.X420
$750 (Estimated Cost)
Currently no classes scheduled. Would you like to be notified when a class is available?
Winter
BUSM.X421
$650 (Estimated Cost)
Currently no classes scheduled. Would you like to be notified when a class is available?
Summer

4. Electives: Financial Analysis

BUSM.X403
$600
  • Live-Online Attend via Zoom at scheduled times.
Schedule
Date Start Time End Time Meeting Type Location
Thu, 01-14-2027 6:00pm 9:00pm Live-Online REMOTE
Thu, 01-21-2027 6:00pm 9:00pm Live-Online REMOTE
Thu, 01-28-2027 6:00pm 9:00pm Live-Online REMOTE
Thu, 02-04-2027 6:00pm 9:00pm Live-Online REMOTE
 

This class is offered in an online synchronous format. Students are expected to log into this course via Canvas at the start time of scheduled meetings and participate via Zoom, for the duration of each scheduled class meeting.

To see all meeting dates, click "Full Schedule" below.

You will be granted access in Canvas to your course site and course materials approximately 24 hours prior to the published start date of the course.

Professional Credit

HRCI(R)---PHR(R), SPHR(R) and GPHR(R) general recertification credit: 13 hours.

SHRM-CP(R) or SHRM-SCP(R) 13 PDCs.

Required Tools & Materials: 

Powerpoint presentation handouts - soft copy or printed (Provided in Canvas under "Files")

Use of Excel (Preferred) or Google Sheets

Winter
BUSM.X406
$745
  • Live-Online Attend via Zoom at scheduled times.
Schedule
Date Start Time End Time Meeting Type Location
Sat, 09-12-2026 9:00am 12:00pm Live-Online REMOTE
Sat, 09-19-2026 9:00am 12:00pm Live-Online REMOTE
Sat, 09-26-2026 9:00am 12:00pm Live-Online REMOTE
Sat, 10-03-2026 9:00am 12:00pm Live-Online REMOTE
Sat, 10-10-2026 9:00am 12:00pm Live-Online REMOTE
Sat, 10-17-2026 9:00am 12:00pm Live-Online REMOTE
Sat, 10-24-2026 9:00am 12:00pm Live-Online REMOTE
Sat, 10-31-2026 9:00am 12:00pm Live-Online REMOTE
Sat, 11-07-2026 9:00am 12:00pm Live-Online REMOTE
Sat, 11-14-2026 9:00am 12:00pm Live-Online REMOTE
 

This class is offered in an online synchronous format. Students are expected to log into this course via Canvas at the start time of scheduled meetings and participate via Zoom, for the duration of each scheduled class meeting.

To see all meeting dates, click "Full Schedule" below.

You will be granted access in Canvas to your course site and course materials approximately 24 hours prior to the published start date of the course.

Required Tools & Materials: None

Recommended Tools & Materials:   Managerial Statistics, S. Christian Albright, Wayne L. Winston, Christopher James Zappe, Brooks/Cole, 2002, ISBN: 9780534389314.

Fall

5. Electives: Management Development

PPMT.X422
$750
  • Live-Online Attend via Zoom at scheduled times.
Schedule
Date Start Time End Time Meeting Type Location
Fri, 01-15-2027 6:00pm 9:00pm Live-Online REMOTE
Fri, 01-22-2027 6:00pm 9:00pm Live-Online REMOTE
Fri, 01-29-2027 6:00pm 9:00pm Live-Online REMOTE
Fri, 02-05-2027 6:00pm 9:00pm Live-Online REMOTE
Fri, 02-12-2027 6:00pm 9:00pm Live-Online REMOTE
 

This class is offered in an online synchronous format. Students are expected to log into this course via Canvas at the start time of scheduled meetings and participate via Zoom, for the duration of each scheduled class meeting.

To see all meeting dates, click “Full Schedule” below.

You will be granted access in Canvas to your course site and course materials approximately 24 hours prior to the published start date of the course.

Required Tools & Materials: None

Recommended Tools & Materials: 

Project Management Body of Knowledge 6 (PMBOK), Project Management Institute.

Choose your WoW (Way of Working), Ambler, S. and Lines, M., PMI, 2022, ISBN: 978-1628257540.

Choose your WoW - A Disciplined Agile Delivery Handbook for Optimizing your Way of Working (WOW), Ambler, S. and Lines, M., Disciplined Agile Press, 2019, ISBN: 978-1790447848.

Introduction to Disciplined Agile, Ambler, S. and Lines, M., Disciplined Agile Press, 2018, ISBN: 978-1983891304.

Leading the Agile Enterprise, Dr. Gail Ferreira, Prima Leader, 2018, ISBN: 978-0692100844.

||

Prerequisites / Skills Needed

Prerequisites:

  • PPMT.X425: Project Management in the Age of AI
Winter
HRMT.X400
$650
  • Flexible Attend in person or via Zoom at scheduled times.
Schedule
Date Start Time End Time Meeting Type Location
Thu, 09-10-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Thu, 09-17-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Thu, 09-24-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Thu, 10-01-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Thu, 10-08-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
Thu, 10-15-2026 6:00pm 9:00pm Flexible SANTA CLARA / REMOTE
 

This class meets simultaneously in a classroom and remotely via Zoom. Students are expected to attend and participate in the course, either in-person or remotely, during the days and times that are specified on the course schedule. Just like a traditional in-person class meeting, you are expected to attend and participate in the discussion. Students attending remotely are also strongly encouraged to have their cameras on to get the most out of the remote learning experience.

One "no meeting" date TBA. To see all meeting dates, click "Full Schedule" below.

You will be granted access in Canvas to your course site and course materials approximately 24 hours prior to the published start date of the course.

Students attending the class in-person are expected to bring a laptop / tablet to each class meeting.

Required Tools & Materials: HR and Business Related Online source material  
Students will be required to research and cite sources and materials from primarily online resources. There is no required textbook for this course.

Professional Credit:

SHRM-CP(R) or SHRM-SCP(R) 16.5 PDCs.

Fall
BUSM.X404
$700 (Estimated Cost)
Currently no classes scheduled. Would you like to be notified when a class is available?
Summer

6. Electives: Marketing Business Development

MKTG.X401
$700
  • Live-Online Attend via Zoom at scheduled times.
Schedule
Date Start Time End Time Meeting Type Location
Mon, 02-08-2027 6:30pm 9:30pm Live-Online REMOTE
Mon, 02-22-2027 6:30pm 9:30pm Live-Online REMOTE
Mon, 03-01-2027 6:30pm 9:30pm Live-Online REMOTE
Mon, 03-08-2027 6:30pm 9:30pm Live-Online REMOTE
Mon, 03-15-2027 6:30pm 9:30pm Live-Online REMOTE
Mon, 03-22-2027 6:30pm 9:30pm Live-Online REMOTE
Mon, 03-29-2027 6:30pm 9:30pm Live-Online REMOTE
 

This class is offered in an online synchronous format. Students are expected to log into this course via Canvas at the start time of scheduled meetings and participate via Zoom, for the duration of each scheduled class meeting.

No meeting on February 15, 2027.  To see all meeting dates, click "Full Schedule" below.

You will be granted access in Canvas to your course site and course materials approximately 24 hours prior to the published start date of the course.

Required Tools & Materials: None

Recommended Tools & Materials: Marketing Research: An Applied Orientation, Malhotra, 7th edition, Naresh K., Pearson, 2021, ISBN: 9780137504879.

This book is not required. It is a recommended resource for those who want a detailed text on marketing research. We will be using weekly Power Points as our text.

Winter
MKTG.X406
$700 (Estimated Cost)
Currently no classes scheduled. Would you like to be notified when a class is available?
Currently no classes scheduled. Would you like to be notified when a class is available?

7. Completion Review:

O-CE0405
$95
Schedule
 

Please enroll in the Business Administration Certificate Completion Fee only when all of the certificate requirements have been met and your final grades are posted.

Recommended course sequence

Flexible course sequence

Courses may be taken in any order provided the prerequisites are met. You can learn more about each course in the Syllabus Library.

Substitutions

You may take one elective outside the certificate curriculum if you receive prior approval from the Academic Services Department. If you have not yet declared your candidacy in the Business Administration certificate program, please follow the current curriculum requirements.

To receive your certificate

Upon completion of the course sequence, you may request your Business Administration Certificate Completion Review.

Professional development

The credit you earn in many Business Administration certificate courses qualifies as credit within professional organizations. Check with your professional association.

Transfer your Business Administration certificate units to NDNU

Completion of the UCSC Silicon Valley Extension Business Administration certificate program allows you to transfer up to nine UCSC SV quarter units (equal to six NDNU semester credits) toward two advanced programs at Notre Dame de Namur University.

Transfer requirements
  • Complete the identified Business Administration courses before enrolling in the NDNU MBA Program.
  • Have received a grade of B or higher in each UCSC course to be transferred.
  • Be in good academic standing.
  • Have a bachelor's degree from an accredited institution.
  • Meet NDNU admission requirements.

Grade requirements

Please note that only letter grades of C or higher may be applied to a certificate, and in some programs, students may have more stringent requirements. Students in most employer- and government-sponsored payment programs, such as workforce development, as well as international students on F-1 visas, need to maintain a B average to meet their requirements.

See Grading and Credits Policy for further information.

Co-Chair
Co-chair

Advisory Committee

PHIL BROTHERTON, B.S.M.E, M.B.A
Principal, Phil Brotherton Consulting
Vice President, Solutions and Alliances 
NetApp

LARRY O'CONNELL M.S., M.A., M.B.A
Former Instructor, Business Administration Program
UCSC Silicon Valley Extension

DIANNE V. CONRY, M.S., CPA
Consultant, Kranz & Associates
Co-Chair / Instructor, Business Administration Program
UCSC Silicon Valley Extension

REYNOLD LEWKE, M.S., M.B.A, LLB,
Co-Chair, Business Administration Certificate Program
UCSC Silicon Valley Extension

WENLEI SHAN, M.B.A
Former Instructor, Business Administration Program
UCSC Silicon Valley Extension

BENJAMIN WANG, MD.
Co-founder and Chief Medical Officer
NeVap, Inc

Demo