This program is perfect for:
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Professionals seeking to advance expertise in contemporary, data-driven marketing practices
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Marketing practitioners desiring practical, applied training with industry relevance
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Working professionals, international students, and workforce trainees requiring flexible, accredited study options
Silicon Valley-style customer-driven marketing
In this hyper-personalized and buyer-centric era, isolated sales and marketing are a thing of the past. Today's marketer needs to master ai tools and strategies to succeed in sales and marketing alignment; the fusion of sales, marketing, and social selling; and programmatic marketing and sales. Discover the transformative power of artificial intelligence in crafting personalized customer experiences.
Focus your studies
Choose elective courses from two areas:
- Marketing Management
- Digital Marketing
Certificate program objectives
- Create integrated, multi-channel marketing campaigns
- Evaluate the success of marketing campaigns based on data
- Communicate brand values to diverse audiences
- Leverage social media as a selling tool
- Align sales and marketing strategies
You will receive:
- Mentored instruction
- Industry-aligned curriculum
- Hands-on projects to build your resume
- In-person, remote, flex, weekend, & evening classes
- 9–12 months to complete a certificate
- Approved for workforce funding
- F-1 visa-compliant scheduling
- Qualification for international OPT opportunities