Applied Digital Marketing for Business: Tools, Technologies, Techniques and their Applications

The Applied Digital Marketing course introduces students to the world of integrated digital marketing. This program provides students with strategic and tactical skills they will need to identify, engage, and develop successful relationships with customers in today’s digital environment. The course is designed to explore best practices and practical applications of search (SEO/SEM), display, mobile, video, social media, email (CRM), and the reporting/analytics behind running successful multichannel campaigns.

Prerequisites :

Offering code Offering title
MKTG.X400 Principles of Marketing

Sections :

Section Start Date Time Location Cost Instructor Name Full Schedule Enroll
MKTG.X419.(4) 4/20/2019 10:00 AM SANTA CLARA $650 Thomas Patrick Moyer Enroll