Alice B Goldstein
ALICE GOLDSTEIN, BA, is a senior product marketing manager at Hitachi Vantara with expertise in go-to-market strategy and tactics, product and content marketing, big data analytics, B2B/B2C social and digital technologies, and advertising campaigns. Formerly she was a go-to-market leader at NTT Data Services. She helped redesign UCSC Extension’s Social Media Marketing professional award program to emphasize analytics, branding, and revenue growth for all levels of experience. She also serves on our Marketing Management Certificate Program Advisory Board.
Social Media Marketing